Franchise Consulting

Partner with a Franchise Specialist

As a Franchise ourselves, Valenta can be a trusted advisor and provide expertise and experience to guide companies through the intricacies of franchising. Our support and experience with Franchising can help companies navigate the franchising process more effectively. Our services in this area will greatly assist with the build-out of a successful and sustainable franchise network.

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2024 Annual Franchisor Survey, IFA and FRANdata

Becoming a Franchisor Can Offer Many Advantages

Quick Expansion

Franchising can help a business accelerate growth and expansion.  By granting franchise licenses to independent franchisees, a franchisor can establish multiple locations quickly and efficiently, all while leveraging the resources, capital, and efforts of franchisees.

Raising Capital 

Franchising provides a way to raise capital without incurring debt or giving up equity.  Franchisees invest their capital to cover the costs of setting up and operating their franchise units, enabling the franchisor to expand its brand with minimal financial expense.

Sharing Operational Costs

Gaining economies of scale is a big reason to become a Franchisor.  Gaining mass and to leverage scale can be a game changer.  Shared cost structures allow a business to achieve profitability more quickly.

Local Knowledge

Franchisees bring valuable local market knowledge and expertise to Franchisors.  They make entering new geographies easier to accomplish.  They can help a Franchisor to adapt and customize a business model to different markets quickly and effectively.

Ongoing Royalties

Becoming a Franchisor can provide a continuous revenue stream in the form of ongoing royalties or revenue sharing.  Franchisees pay regular fees or share revenue based on a percentage of their sales.  This provides predictable and stable sources of income.

Infusion of Expertise

Franchising creates a partnership between the franchisor and franchisees and can get a diverse set of skills and knowledge into the business.  Most Franchisees are entrepreneurs and skilled businesspeople.  Getting people like this into your business has huge upside!

Valenta quickly identified and priortized key areas of our Business Operations and Franchise Development process that could be streamlined and mproved, and we've been impressed by how they were able to implement solutions that have had an immediate impact on the efficiency and effectiveness of our franchise operations.

Franchise Consulting Plays an Important Role


Franchise consultants will help prospective Franchisors conduct a comprehensive evaluation of their business model, operations, and market potential to determine if franchising is a viable option.  Consultants will help assess factors such as profitability, scalability, market demand, plus the competitive landscape to determine the potential of franchising.

Franchise consultants assist in developing the necessary legal and operational framework for a franchise system.  They will guide clients through the process of Franchise Disclosure Document (FDD), franchise agreements, operations manuals, and other essential documents that outline the roles, responsibilities, and obligations of both the franchisor and franchisees.

Franchise consultants will help clients to analyze existing business models and identify areas that need adjustment or optimization to ensure their suitability for franchising.  Consultants will help clients develop a business model that is replicable, scalable, and easily transferable to franchisees. 

Franchise consultants will help clients with the development of franchise marketing strategies and branding guidelines.  They will assist in creating collateral, defining target markets, and establishing effective lead generation and recruitment strategies to attract potential franchisees. 

Franchise consultants help establish criteria and processes for recruiting and eventually selecting franchisees.  Consultants will help to develop screening methods, interview processes, and evaluation methodologies.  They will help prospective Franchisors screen for the right financial profiles, personalities, skills, and capabilities. 

Franchise consultants can assist with designing training programs for franchisees.  This will greatly help Franchisors ensure that Franchisees are trained, knowledge and have skills needed to operate their franchises successfully. 

Consultants like Valenta can help prospective Franchisors with the legal requirements and regulations associated with franchising.  Franchise consultants can ensure compliance with relevant laws, regulations, and disclosure obligations that protect both the franchisor and franchisees. 

Consultants like Valenta can help develop and implement performance monitoring systems to track the progress and success of the franchise network.  Franchise consultants can help Franchisors establish key performance indicators (KPIs) and provide guidance on how to analyze and improve franchisee performance.

Case Studies & Insights

Talk to an Expert

Ask about a Complimentary Assessment & Proof of Concept


A proven business concept in operation for 2+ years Motivated and passionate business operators who are looking to expand locally and globally

Valenta can help you build out your franchise model, including:

  • Legal documentation
  • Marketing activities
  • Prospect pre-qualifications
  • Franchise sales
  • Franchise mentoring


After a detailed review, if our businesses are suited we follow a Joint Venture setup (50% your business and 50% Valenta) with operations handled as follows:

  • You continue operating your existing business and take responsibility of assisting franchisees once on-board.
  • Valenta takes responsibility for promoting the franchise and on-boarding new franchise partners.